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View complete GPT-powered meeting notes
Skim through the meeting in minutes by GPT-powered summary, notes, action items and more.
Shubham
Sep 26 2023, 3:30 PM
English (US)campaign tracking
design fixes
tech fixes
data points
analysis
content
purchase intent
reporting layer
Social Listening API
followers
keywords
mentions
search
sentiment analysis
workflow
tech debt
comment analysis
chat GPT plugin
experimental
prioritization
customer success
steps
usage report
chat support
detailed report
summarized view
audience
reach
engagement
word cloud
micro apps
CSV
LinkedIn details
Overview
Akhil Bhiwal stops the recording. Himanshu starts the meeting and proposes discussing the product roadmap for the next quarter. Akhil agrees and suggests starting with campaign tracking. Nimish presents plans to improve campaign tracking, including design fixes, adding more data points, and integrating creator search. He also mentions an email lookup API and billing announcement. Akhil asks if there are any other agenda items but no one has anything else. Aakash discusses plans for measurement, including multi-touch attribution, promoting Insight IQ with a freemium plan, and enhancing UTM tracking for guest checkout. Himanshu talks about improving search features, sentiment analysis, purchase intent analysis, influencer export capabilities, brand fit differentiation factor, and tech gate stability improvement as potential tasks in their current product roadmap.
Himanshu discusses the implementation of LinkedIn creator search on the product. Other features are prioritized for now and this task is planned for the next quarter. He also mentions working on brand safety score and social listening based on API success. Ankur asks about making customers successful and Himanshu explains that they are collecting feedback from users to update and improve the product. They aim to make 25 customers successful but there is a discussion about setting a higher goal. Ronit suggests checking if their product aligns with customer needs, while Akhil emphasizes aiming for 100% customer success. Himanshu acknowledges these points and mentions sporadic user behavior as a challenge. The team discusses the success of APIs, different behaviors between tech platforms and agencies/brands, and solving customer problems effectively. Prioritization of features is mentioned along with the need for feature access management in order to customize plans for different customers' needs.
Summary:
Himanshu talks about implementing LinkedIn creator search later due to prioritizing other features
Feedback from users will be used to update/improve the product
There's discussion about setting goals for customer success (25 or 100%)
Ronit suggests checking if their product meets customer needs; Akhil emphasizes aiming for 100% satisfaction
Sporadic user behavior poses challenges
Different behaviors between tech platforms and agencies/brands are discussed
Feature access management is important to customize plans based on customer requirements
Nimish Khandelwal discusses the need to build an integration for usage reports, FAQs, and chat support in their product. They also discuss the issue of blocking unauthorized credit usage and the challenge of providing affordable audience data. Ankur raises concerns about missing audience metrics in campaign tracking. Himanshu mentions plans for improving onboarding and user notifications. Nimish shares updates on micro apps related to brand pit, fake followers, Engagement Rate, Chrome Extension, email LinkedIn integration, and Shopify integration. Aakash provides details about upcoming micro apps focused on social lookup API and Shopify store analysis.
Aakash Mehta asks if there are any questions. Himanshu confirms that they have decided not to proceed with any more micro apps and will focus on three specific ones. The marketing team will work on distributing these apps. Akhil Bhiwal agrees with the decisions made. Himanshu shares a roadmap link and asks everyone to review it and add comments if they have any doubts. They plan to create a Gantt chart in the next few days to finalize timelines for the roadmap. Himanshu suggests moving on to the next agenda, as there are no objections or additional items from anyone else. Aakash Mehta agrees and Himanshu concludes the meeting by thanking everyone and saying goodbye, which is reciprocated by Akhil Bhiwal.
Action items
- Based on the transcript, there are a few follow-ups and action items that were discussed during the meeting:
- Clarification on the pricing structure for the free plan in the measurement section: Akhil Bhiwal mentioned that they need to sit together with the sales and marketing teams to define the structure and pricing for the free plan.
- Resource planning for expertise on Shopify implementation: Akhil Bhiwal asked for a discussion on the challenges faced with Shopify implementation, specifically regarding relevant Shopify engineers and resource planning. Himanshu agreed to address this during a product engineering sync-up.
- Goal for making customers successful: Ankur raised a question regarding the goal of making customers successful and whether there is a specific percentage of success to achieve. Akhil Bhiwal suggested that the goal should be to make 100% of customers successful, with no room for even a slight percentage less than 100%. They discussed tracking metrics and considering the onboarding process to ensure customer success.
- Feedback from customers on usability and problem-solving: Ronit Ogra emphasized the importance of understanding if the product is solving the customers' problems correctly. He suggested reaching out to customers to check if the product aligns with their goals and if they are getting the desired results.
- Audience-level impact reporting for campaigns: Ankur mentioned that there is a need for higher-level metrics related to the audience impact of campaigns, such as impressions, reach, and audience analysis. The team discussed the challenges of generating cost-effective audience data and agreed to explore potential solutions.
- Improving user onboarding and communication: Himanshu mentioned ongoing efforts to improve the onboarding process and explore better ways to communicate with users. This includes banner notifications to inform users about feature updates, downtime, and new products. The team also discussed the need for a comprehensive help section with FAQs and videos to address user queries.
- Micro app development: Nimish Khandelwal outlined the progress and priorities for micro app development. The team discussed the release of the Brand Pit micro app and ongoing work on Engagement Rate and Fake Followers micro apps. They also mentioned future plans for email and LinkedIn micro apps, as well as a Shopify integration micro app.
- These action items and follow-ups will help the team prioritize and address important tasks, improve customer success, and enhance the overall user experience of the product.
Outline
Chapter 1: Introduction
Chapter 2: Measurement
- 02:03 - The recording has stopped.
- 06:45 - Himanshu greets everyone.
- 06:46 - Himanshu greets everybody again.
- 06:53 - Akhil Bhiwal asks about the agenda.
- 06:59 - Himanshu suggests sharing the product roadmap for the next quarter.
- 07:11 - Akhil Bhiwal agrees and suggests starting with that.
- 07:40 - Himanshu addresses the group.
- 07:57 - Nimish Khandelwal and Akhil Bhiwal acknowledge Himanshu's suggestion.
- 08:16 - Akhil Bhiwal suggests discussing the product roadmap in sections.
- 08:27 - Akhil Bhiwal asks Nimish to start with the campaign tracking section.
- 08:34 - Nimish Khandelwal begins discussing improvements to the campaign tracking module.
- 09:07 - Nimish Khandelwal mentions working on the missing link between creator search and campaign tracking.
- 10:09 - Nimish Khandelwal talks about adding more insight to the reporting layer.
- 11:28 - Nimish Khandelwal invites questions before moving on to the next section.
- 11:40 - Akhil Bhiwal asks if there are any questions.
- 12:04 - Aakash Mehta discusses the focus for this quarter in the measurement section.
- 13:23 - Aakash Mehta mentions extending checkout functionality.
- 13:32 - Aakash Mehta outlines the four major line items in the measurement section.
- 14:38 - Akhil Bhiwal asks about implementation challenges and relevant Shopify engineers.
- 16:08 - Himanshu mentions ongoing tasks and working on workflows.
- 16:33 - Himanshu explains the first step towards working on workflows.
- 16:48 - Himanshu describes a simple workflow involving Gmail.
- 17:44 - Himanshu mentions picking up additional tasks if there is extra time.
- 19:14 - Himanshu talks about implementing an extension of the chat GPT plugin.
- 19:24 - Himanshu clarifies it as an experimental feature.
- 19:31 - Himanshu suggests implementing it on the product LinkedIn creator search if everything goes well.
- 20:19 - Himanshu asks for questions.
- 20:32 - No questions are raised.
- 20:34 - Nimish Khandelwal mentions Ankura having a question.
- 21:12 - Himanshu acknowledges Ankura's question.
- 22:08 - Himanshu mentions having inputs from Falgun and Anoop regarding ongoing tasks.
- 22:12 - Himanshu states it as part of the ongoing journey.
- 23:18 - Himanshu suggests discussing the inputs.
- 24:55 - Himanshu calls for Ronit.
- 26:50 - Himanshu calls for Ronit again.
- 29:19 - Himanshu introduces the topic of prioritization.
- 29:25 - Himanshu mentions updating statuses and changing the wise.
- 29:31 - Himanshu confirms the discussion is about steps one and two.
- 30:05 - Himanshu asks if it makes sense.
- 30:33 - Himanshu asks to scroll down.
- 31:01 - Himanshu instructs to scroll further.
- 31:02 - Himanshu asks Nimish to continue.
- 31:08 - Nimish Khandelwal begins discussing the usage report.
- 32:02 - Nimish Khandelwal mentions the need for customer support to manually download and share the report.
- 32:25 - Nimish Khandelwal expresses the desire for more information on how the numbers are derived using chat GPT or AI.
- 33:37 - Nimish Khandelwal asks if there are any questions on the discussed pointers.
- 33:44 - Ankur raises a question, not specifically related to the usage report.
- 34:17 - Ankur asks about a summarized view of the audience and detailed reports.
- 36:17 - Himanshu responds with "Itnarial."
- 36:24 - Ankur clarifies his question on reach.
- 36:28 - Nimish Khandelwal mentions showing the same profile to the audience.
- 36:30 - Akhil Bhiwal explains further about the audience.
- 36:50 - Nimish Khandelwal adds that it pertains to the engaging audience.
- 36:55 - Nimish Khandelwal specifies the audience engaging with a campaign.
- 37:05 - Ankur suggests a current campaign view and also at a creator level.
- 37:15 - Ankur mentions generated views.
- 37:18 - Nimish Khandelwal agrees and continues discussing the campaign audience.
- 37:32 - Nimish Khandelwal suggests thinking about getting the audience's insights.
- 37:55 - Nimish Khandelwal discusses making the insights more prominent through word cloud and other features.
- 38:24 - Nimish Khandelwal asks Himanshu to cover onboarding and notification.
- 39:01 - Himanshu explains how it will help in communication with users.
- 39:51 - Himanshu concludes the discussion on onboarding and notification.
- 40:30 - Nimish Khandelwal mentions work in progress.
- 40:47 - Nimish Khandelwal asks Aakash Mehta to discuss the email LinkedIn micro app and Shopify.
- 41:08 - Aakash Mehta describes the plan to convert it into a demo micro app.
- 41:41 - Aakash Mehta confirms that it will be taken up.
- 42:33 - Aakash Mehta asks if there are any questions.
- 42:45 - Himanshu concludes the discussion.
- 42:58 - Akhil Bhiwal confirms that's all.
- 43:
Notes
- The recording has stopped.
- Himanshu starts the conversation.
- Akhil Bhiwal asks about the agenda.
- Himanshu suggests starting with a shorter item.
- Nimish Khandelwal wants to improve the existing campaign tracking module by fixing design and tech issues, adding more data points and analysis.
- Nimish Khandelwal proposes making analysis more upfront on the reporting screen.
- Aakash Mehta mentions focusing on campaign tracking and improving the existing module based on customer feedback.
- Aakash Mehta plans to track guest checkout and extend the chat GPT plugin.
- Himanshu discusses starting with a simple workflow and potentially adding more features.
- Himanshu mentions picking up additional items if there is extra time.
- Ronit Ogra talks about API success and prioritization.
- Ankur asks about a summarized view of the audience.
- Nimish Khandelwal explains the need for more clarity on how chat GPT and AI are used to generate numbers.
- Nimish Khandelwal mentions adding FAQs and detailed videos to the dashboard.
- Ankur suggests finding a cheaper way to get audience insights.
- Nimish Khandelwal discusses making comment analysis more prominent and adding word clouds.
- Himanshu mentions experimenting with communication features.
- Himanshu concludes the discussion.
- Aakash Mehta talks about a LinkedIn micro app and a Shopify integration.
- Aakash Mehta explains the plan to convert CSV files or entered emails into LinkedIn details.
- Himanshu wraps up the meeting and encourages everyone to review the notes and add comments if needed.